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Concert from cars: Ukrainian does not allow residents of New York to lose heart in quarantine

'21.05.2020'

Vita Popova

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Ukrainian in New York came up with a new format for the interaction of musicians with the audience during the pandemic. He says that only creativity will help artists survive during the crisis. The publication shared the details "Voice of America" in your video.

Photo: Shutterstock

Resourceful Ukrainian organized a movement in which musicians give free concerts right on the streets of New York. Project called "Concert of cars". It allows musicians who have lost their earnings during the crisis to continue to work.

However, this benefits not only artists, but also the public. For example, one of the concerts in the streets of Manhattan was played specifically for a nurse who, while caring for patients with COVID-19, herself was infected with a dangerous virus.

Today, such performances are becoming increasingly popular in the Big Apple.

Concert organizer Olga Morkova has been living in New York for more than five years. Her husband is a musician, she is a producer of stage art.

On the subject: Taras Shevchenko Place in New York: how 'little Ukraine' lives in downtown Manhattan

When the coronavirus spread throughout the city, the Ukrainian woman was not at a loss and came up with a new format for interacting with the audience - concerts from cars.

“I think my experience of participating in the Ukrainian revolution helped a lot in this process,” Olga said. “Because when it all started, I knew that during a crisis, sitting at home in depression would not be useful to anyone.” Therefore, she decided to do "at least something to help people."

The audience already perceived the first concert very well. Olga received a large number of letters from strangers who asked to come and play under their windows. If at first they organized one performance per week, but now - two.

Concerts are free, but viewers ordering music make donations.

“From the very beginning, we were very surprised, because people transferred a lot of money, we did not expect such a reaction,” the Ukrainian admires.

She is convinced: to adapt to new realities, musicians need to be creative and have unusual approaches to work.

As ForumDaily New York wrote earlier:

  • Russian musicians who moved to the USA, after years of living there, spoke about the realities of show business. Some complained of enormous competition, others claimed that it was difficult for them not because they were Russian, but because they were musicians. Learn more about what's happening behind the scenes of show business in the Big Apple, Read here.
  • A musician from Belarus also left to conquer New York. He said that American reality was pretty tough. About how his fate ended up in a new place, read in this material.
  • The Ukrainian festival in New York, due to which car traffic on one of the streets is traditionally stopped for three days, was canceled due to quarantine. However, resourceful organizers were not at a loss and held the festival online. About how it was Read here.
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