The Best Christmas Window Displays in New York City

Among the best New York City holiday attractions are the Christmas store windows. Dressed in a festive style, they are decorated with hundreds of Christmas lights and other winter wonderland decor and can motivate you to take a stroll around the city center. SecretNYC tells us which 9 shop windows are definitely worth seeing.

We present to your attention some of the most amazing festive showcases you must see this year!

1. Saks Fifth Avenue

One of New York's most famous stores, Saks Fifth Avenue, has unveiled its 2024 holiday window displays (despite the cancellation of its iconic light show). This year, the windows reflect the store's Gifts of Delight campaign.

2. Macy's Herald Square

Macy's stunning window display features holiday wrapping paper, champagne flutes and a toy-making workshop. Macy's expects at least 10 people to visit the window each day, with even more people visiting the store and its famous Santaland on the 000th floor.

On the subject: Five of New York's Most Festive Hotels That Have Created an Incredible Christmas Atmosphere

3. Bloomingdale's

Bloomingdale's Wicked Good Holiday campaign debuted for the 2024 holiday season in partnership with Universal Pictures in honor of the new film Wicked! On November 7, the store launched a Wicked Good Holiday pop-up featuring themed merchandise and immersive in-store experiences, as well as a Wicked-themed window display!

4. Bergdorf goodman

Bergdorf Goodman celebrates the glamour and grandeur of New York City with Toast of the Town. To further highlight Fifth Avenue's historic 200th anniversary, each of Bergdorf's nine windows will showcase a specific moment in the avenue's history.

5 Cartier

While you may not be shopping for new jewelry, you should still check out Cartier during the holiday season. Their flagship store on the corner of Fifth Avenue is completely decked out in incredible lights. Be sure to stop by and take a photo in front of their illuminated windows!

6. FAO Schwarz

This store is ideal for holiday shopping, because FAO Schwarz and its range of toys are not just a child's dream, but a dream for everyone!

7 Nordstrom

Nordstrom NYC decorations are back. The seven-story flagship will feature vibrant splashes of color in a festive winter wonderland. This year, the campaign and exhibit, Blizz on 57th Street, will feature a cast of inflatable characters. Voiced by legendary director and actor John Waters and actress Fran Drescher, these inflatables are inspired by iconic fictional New York City characters.

8. David Yurman

Jeweler David Yurman will once again transform the windows of its flagship boutique on 57th Street into a winter spectacle! The display will include iconic New York City landmarks, illuminated in a way only a jeweler can!

9. Raising Cane's

• Where: 1501 Broadway.

Raising Cane's is back with its seasonal window displays, led by its iconic Labrador mascot, Cane III. He picks up a miniature cane and playfully steals Santa's hat. There are also over 30 unique elves, a 5-foot acrylic light-up Christmas tree, 9 pounds of glitter, and more!