Smart New York: who decorates the city for the holidays

Where the famous angels of the Rockefeller Center are stored, how long the preparation for the holidays lasts, and who is responsible for the appearance of the city, the video says "Voice of America".

How long does Christmas preparations last

The company that decorates New York and other megalopolises of the world with festive illumination is called American Christmas MK Illumination. She has been working in the market since 1968.

“We deal with Christmas all year round, 12 months a year, but from October to mid-December the company works 24 hours a day,” said Production Director Anastasia Markova.

According to her, they are engaged in both night and day installations. “Every day we have 20 to 30 installations all over the country,” Markova said.

According to her, this company is probably the largest in its niche in all of America, but, undoubtedly, the largest on the entire East Coast of the country.

Company Clients

American Christmas MK Illumination works with such popular clients as: Saks on Fifth Avenue, Radio City Music Hall, Bergdorf Goodman, Rockefeller Center, Macy's, Cartier, Bloomingdales and many others.

“If you go to New York on holidays, then everything that you see is made by our hands,” said a company representative.

Where is the inventory for the holidays

Many of the holiday inventory that will be used to decorate various locations in the city is kept in the company's warehouse. Here are the cadets who will set up near Rockefeller Center. “There are 10 of them, they are all different, of different nationalities,” Markova noted.

There are also famous angels who also stand in front of Rockefeller Center. “They are over 60 years old. They have been decorating Rockefeller Center since 1954 and have never changed, ”Markova said.

And she added that the company stores them very carefully, because it is "an urban relic that means a lot to all New Yorkers."

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The company even has a whole department of Christmas tree decorations where you can get lost. All toys are arranged by category and color. In total - more than 70 thousand names of different balls, bows, ribbons, twigs.

This year, gold decorations for Christmas trees are very popular, the trend is also black, as well as crystals, Markova said.

How long does it take to decorate a city

Everything that the company produces within 10 months is installed in six weeks. This is done for the sake of a single day - Christmas. After that, all installations are removed in about two weeks.

A new season begins for the company in mid-January. “We draw up a shopping plan, go to exhibitions, make purchases,” Markova noted.

She also added that it is very important to make all orders before the Chinese New Year. If you do this later, then you can receive the ordered goods only next year.